How Do We Work?
"Visual Tales pretends to be more than a photography company, we want to tell stories with our photographs"
INTRODUCING THE PROJECT
The first contact with the client is fundamental to establish the bases and communication with
what you want to achieve with the photographic campaign. For this reason it is very important
to mark very well the aesthetic line with which the project is going to be carried out. In this step
the client presents his product to us together with the project he has in mind and from there
we develop the proposal adding our creativity.
Once we have clear the objective of the campaign, it is time to create an aesthetic according to
the guidelines to follow with the project. The preparation of a "mood- board" with inspiration
and reference photos are very useful to teach the client and thus have a more accurate picture
of how the campaign would look.
Now with the defined style and the clear concept to follow for the campaign, it is time to make
a selection of models in case they are required and to choose in which locations the campaign
will be developed. In addition to this search is necessary to make a production plan with a
timeline of which will be the dates and times of the shooting and delivery dates of the material
of the campaign so both for the client as we have a more specific forecast of the times that we
have to make the photographic campaign.
After a great pre-production work, the moment of shooting comes. We have the great luck of
being a team of two photographers, that helps the rapport during the shooting, while one is
capturing photographs, the other can prepare other elements and give the optimal directions
for the development of the shooting. As we have already mentioned before, as a team it is
Finally, open the computer and import the photographs. It is here when the second part of
the shooting takes part. Touch to make selection of the best photographs and their edition.
And with all this we will proceed to the delivery of the photographic mate- rial to the client.
This is when we want the work done to meet the client's expectations.